adidas Originals announced on 5 October 2026 that it has once again collaborated with Los Angeles-based creative brand Brain Dead to launch a new Bowling shoe. This design features bold leopard and snake print elements, reimagining the classic bowling shoe silhouette while incorporating a range of exclusive details that continue Brain Dead’s signature creative aesthetic.
New Colourway Designs
Looking back to 2024, adidas Originals and Brain Dead first launched a collaborative shoe inspired by bowling shoes, initially revealed in a friends and family exclusive format, quickly capturing attention with its unique design. The shoe was later made available to the public and featured a three-way collaboration with Dover Street Market. Now, both parties are once again focusing on this iconic shoe model, introducing two new colourways with bolder design styles.
Design Inspiration and Details
The design inspiration for this Bowling shoe comes from a classic model released by adidas in the 1970s. Unlike previous black and white colourways, this design amplifies visual tension, using high-quality leopard and snake print textured leather for the shoe’s upper, giving the classic silhouette a more distinctive character. The outer side of the shoe is embossed with gold lettering of “adidas” and “Brain Dead,” and it comes equipped with specially designed insoles, laces, and tags, showcasing the unique details of this collaboration.
The adidas Originals x Brain Dead Bowling collection will be available from 8 October 2026 at the official adidas Hong Kong online store and selected retail locations. Consumers can purchase through the following channels:
- adidas Hong Kong Official Online Store: www.adidas.com.hk
- adidas Originals Flagship Store: Shop 6B, Kingston Street, Fashion Walk, Causeway Bay
- Phone: (852) 2504 2186
Since its establishment in 2001, adidas Originals has been dedicated to innovative products and inspiring creativity, promoting the brand spirit through contemporary youth culture visuals. The adidas Originals trefoil logo has been widely loved by creative cultural figures since 1972, leading the trend in street sportswear.